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Draplin Design Co., North America
Union Binding Co.

A couple years back, in the midst of revving up Coal for another season, Brad brought to my attention the starting of another company at C3 Worldwide. Martino Fumagalli and George Kleckner, formerly of Northwave/Drake, were getting their own binding company going. The first chassis was designed, molds were forged, product was being developed and their “no bullshit, premium materials” story was a perfect fit with us.

Designed in Colico, Italy, a land of amazing stairs. Marketed out of C3 Worldwide up in Seattle.

Their spirit of independence rings true with each decision we make, from product to advertising to our lifetime warranty. Best of luck, men.

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CLICK HERE FOR FURTHER READING: Here’s a page written about the company that showed up in the 2007-2008 Snowboard Magazine Buyer’s Guide.

Union Identity

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Founding Logos, 2004

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Founding Logos, 2004

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Mission Statement Lockup, 2004

Union 2008-2009

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2008-2009 Catalog, 48 pages, 7” x 9”,
Matte cover, Spot UV throughout,
Mike Basher product photography

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2008-2009 Catalog, “Materials Matter” spread

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2008-2009 Catalog, “Binding Collection” spread

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2008-2009 Catalog, “Data” spread

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2008-2009 Catalog, “Union Custom House” spread

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2008-2009 Catalog, “The New Contact” spread

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2008-2009 Catalog, “Cadet-DLX” spread

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2008-2009 Catalog, “Softgoods Program” spread

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Danny Kass, Joe Brisse, 2008-2009 “Team” ad campaign

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Dustin Craven, TJ Schneider, 2008-2009 “Team” ad campaign

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“Force-SL Gold” product detail

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“Data Pinstripe” product detail

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“Data Hunter Camo” product detail

Union 2007-2008

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2007-2008 Catalog, 48 pages, 7” x 9”,
Matte cover, Spot UV throughout,
Pat Lennox Wright product photography

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2007-2008 Catalog, ‚€œWelcome‚€ spread

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2007-2008 Catalog, “Adjustment Is Better” spread

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2007-2008 Catalog, “Data DDC” spread

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2007-2008 Catalog, “Softgoods Program” spread

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2007-2008 Catalog, “Line Overview” spread

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Magnesium Hardware, The Good Wood, “2007-2008 Product” ad campaign, Mike Basher photography

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Indestructible, Purethane Bushings, 2007-2008 “Product” ad campaign, Mike Basher photography

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“DDC Data” product detail

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“Force” product detail

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‚€œCadet‚€ product detail

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2007-2008 Retail Binding Box.

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2007-2008 “Union All Over” Pattern

Union 2006-2007

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2006-2007 Catalog, 48 pages, 7” x 9”,
Matte cover, Spot UV throughout,
Pat Lennox Wright product photography

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2006-2007 Catalog, “Welcome” spread

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2006-2007 Catalog, “Get To Know TruFit” spread

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2006-2007 Catalog, “Extruded Is Better” spread

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2006-2007 Catalog, “Force DLX” spread

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2006-2007 Catalog, “Airblaster Inverter” spread

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2006-2007 Catalog, “Softgoods Program” spread

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Milan, Force, “Product” ad campaign,
Pat Lennox Wright photography

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Airblaster Inverter, Force-DLX, “Product” ad campaign,
Pat Lennox Wright photography

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“Cadet” product detail

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“Cadet” product detail

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“Force-DLX” product detail

Union 2005-2006

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2005-2006 Catalog, 22 pages, 7” x 9”,
Foil logo hit on cover, Spot UV throughout,
Pat Lennox Wright product photography

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2005-2006 Catalog, “Table of Contents” spread

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2005-2006 Catalog, “Innovative Technology” spread

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2005-2006 Catalog, “Accent” spread

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2005-2006 Catalog, “Data” spread

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2005-2006 Catalog, “Line Overview” spread

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Travis Parker, T.J. Schneider, “Team” ad campaign,
Nate Christenson photography, Jeff Patterson photography

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Force on Orange, Force on White, “Product” ad campaign,
Pat Lennox Wright photography

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“Snowboarder Magazine 2005-2006 Buyer’s Guide” Spread

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Business Card

Union Product Detail

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“Data” product detail

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“Force” product detail

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“Wall Shelf POP Trays”

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“Binding Boxes” stacked in the Colico Warehouse.

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“Ladder” keychain

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“Warning” sticker

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“Tried, Test and True” baseplate sticker